
About We Love SaaS
We're a curated network of software & AI founders and executives. We bring the right people to the table so they can make better decisions about their business.
It started with a podcast.
Eight years ago, we started recording conversations with software founders. 300+ episodes later, those conversations turned into a community, the community turned into events, and the events kept getting bigger.
At some point we noticed something. The bigger our events got, the less happened at them. Great talks, full rooms, good drinks. And founders went home with the same open question they came with.
We had become part of the noise we wanted to help founders escape.
So we changed.
Fewer events. Smaller tables. No keynotes, no sponsored talks. We rebuilt every format around one question: what do you need to decide, and who should be at the table when you do?
Today, everything we run ends in a decision.
Five principles
Less, but better.
We'd rather run one exceptional format than ten average ones.
Nothing for sale.
No vendor pitches, no sponsored sessions, no selling to our members. The only agenda at the table is yours.
Relevant people at the table.
Same stage, same challenge. We curate every table, every group and every match by hand.
Questions over answers.
You don't need another playbook. You need the right questions and people who've faced them.
Your ambition, your call.
Bootstrapped or venture-backed, lifestyle business or unicorn: we don't tell you what to build. We help you build it well.
Curated, not crowded
Every application is reviewed personally. We ask where you are and what you're working on before we seat you anywhere. That's why our members trust the people they meet here, and why they pick up the phone when another member calls.
Independent
Our podcast guests are chosen, not bought. Our partners, the Friends of We Love SaaS, support what we do but never get access to our members' agendas.
The people behind it

Johan de Wit
Founder & Host

Femke Beukers
Events & Programs

Jonas Dhaenens
Investor & Advisor