See what's working for software founders. Decide what's next for yours.
We Love SaaS is a weekly podcast, an annual summit and Field Reports for software founders in the Benelux. Hosted by Johan de Wit.
Where do you want to start?
SaaS Summit Benelux
28 September 2027, Circa Amsterdam. One day with the software founders of the Benelux.
Field Report
Half a day with Johan and your leadership team.
Johan de Wit
Johan has been talking to software founders every week since 2018. About the decisions behind their companies: what they tried, what worked and what they would do differently. Those conversations are the podcast. What he picks up along the way shapes the Summit and the Field Reports.


Half a day · By Johan de Wit
Field Report
In a few hours you learn what other software companies took months to figure out. How they price, hire, sell and use AI today, put next to your own numbers. Practical and specific to your company, without the theory.
Built on 300+ podcast conversations and 8 years in the room with software founders.
Book a Field ReportAlso
- Founder Week
April 2027, France. A few days away with a small group of founders.
- Masterminds
A year with a small group of founders.
- Circles
Peers in your exact role.
Join the We Love SaaS WhatsApp group.
A private WhatsApp group where software founders and executives in the Benelux help each other. Ask a question, share what worked. Members get 20% off SaaS Summit Benelux tickets.
€300 per company, per year
